Jummy’s Picks is a curatorial service from Black-Owned Brooklyn that highlights black-owned businesses
Jummy’s Picks Holiday Pop-Up at Atlantic Terminal
Role: Designer
For the holidays, Jummy’s Picks curated an immersive, indoor shopping experience featuring 50 local Black-owned businesses at Atlantic Center at Brooklyn’s Atlantic Terminal.
The 30,000 square-foot marketplace was truly a one-stop shop, with unique specialty products encompassing apparel, accessories, home goods, children’s gifts, wellness, beauty and food. Alongside shopping and eating, visitors enjoyed live DJ sets, appearances by “Papa and Mama Soul Santa” and relaxing lounge areas in a beautifully designed space.
I was asked to design the branding and signage for the event, which spanned the massive Atlantic Center storefront.
A mock-up of the signage installation, which spanned 17 storefront windows
The signage in action
Signage going up at the Atlantic Center storefront
Social media posts promoted the event and drove a ton of hype